PETER M. BUTCAVAGE
Vice President of Graphic & Digital Arts
Few creative professionals can claim the natural talent, nuanced technical knowledge and keen insight that Peter Butcavage pours into every project. And virtually none can claim such a stringent work ethic.
A Delaware native, Peter moved to Florida to pursue his passion for design at Flagler College, where his efforts earned him summa cum laude honors. The same drive, determination and dedication to excellence that he displayed in his academic career have since secured him numerous national and international awards in the working world. His creative concepts and superior execution have landed him laurels from the likes of the Flagler Awards, International Creativity Awards and Graphic Design: USA Awards, plus publication in such boast-worthy books as American Graphic Design, American Corporate Identity, The Big Book of Logo Designs and more than 20 others.
Butcavage’s celebrated skills span the full spectrum of contemporary marketing communications, including eye-catching printed pieces, engaging identity systems and leading-edge e-marketing solutions. He is as eloquent with the latest digital imaging and editing software as the designers of earlier generations were with pencils, markers and French curves.
This award-winning mastery of visual language has helped clients of all sizes achieve their marketing objectives. National and international work for Disney World, GEICO, Ceridian, Orthodontic Centers of America, John Hancock Insurance, the NFL, The PGA TOUR, the State of Florida, Unicity of Canada and United Way are but a few of the diverse organizations Peter has served.
One thing that sets Peter apart is his deep appreciation of the importance of branding in art direction and design. And the graphic identities he has created are surely recognized by nearly everyone in America.
“Many creative professionals will overlook the fact that a good design is not simply an aesthetically pleasing one,” he explains. “Rather, every aspect must properly project the client’s marketing message. Only then will it achieve real results.”